Read this FREE eBook to learn how to develop an executive presence to improve
your ability to create opportunities and sell to the decision makes in the C-suite.
What's Inside?
Written for sales managers, leaders, and aspiring leaders, The Book You Wish Your Sales Manager Had Read! is a practical guide to coaching, mentoring, and leading sales teams to consistent, long-term success. Instead of outdated management tactics, this book focuses on modern sales leadership—helping managers motivate, develop, and empower their teams while driving measurable performance improvements.
Authored by Doug Dvorak, MBA, CSP – one of the world’s most sought-after sales educators – this book is based on proven coaching frameworks and real-world leadership experience. It’s like having a personal sales coach guiding managers step-by-step in how to lead, coach, and inspire sales professionals at every level.
Topics Covered Include:
- The role of a sales manager as coach, mentor, and leader
- How to develop confident, self-motivated sales professionals
- Effective sales coaching conversations that drive behavior change
- Holding salespeople accountable without micromanaging
- Building trust, morale, and a performance-driven culture
- Turning average performers into consistent top producers
- Creating sustainable sales excellence through leadership