Doug Dvorak's Blog

Similarities and Differences Between a Keynote and Motivational SPeaker


Microphone & Audience

A keynote speaker and motivational speaker have many things in common, but they also have many differences. A keynote speaker is a person that is brought in to an organization or company to speak on a centralized idea, topic, or a particular theme and deliver content that coincides with the overall message that the company or organization trying to deliver. A keynote speaker is usually brought in to speak to audiences and groups during a meeting, training or in a conference like atmosphere. A keynote speaker is there to talk about the overall company or organization. They are usually there to deliver the company or organization overall philosophy, its identity, and its brand to explain on what their target market want and what they need. Think of known events that we all are aware of in which keynote speakers are used, which are the democratic and republican national conventions.
A motivational speaker is a person that uses more emotional methods to deliver its message to encourage their audience to take action and adapt to change. Motivational speakers are usually there to speak to the people of the company or organization and not so much on the company products and identity. Motivational speakers deliver their presentations with a great deal of enthusiasm and energy to deliver its message. Inspirational speakers are also usually there to get inside the heads of people who are a part of organizations and companies to help with setting their goals, how to stay steadfast when obstacles start to happen, and how to not just be content with the current success that they may have, but to continue to achieve even greater success. In addition, when a motivational speaker is speaking, they frequently incorporate activities into their speaking. Activities that they incorporate when they are speaking are: quizzes, games, dancing, and skits. Through their many ways of speaking, what a motivational speaker looks forward to doing is increasing the audience’s morale as well as their efficiency.
Although, a keynote speaker and a motivational speaker have different styles of speaking, they still share the common ground of speaking which is usually to encourage and motivate their audiences. Both a keynote speaker and a motivational speaker use emotions to deliver their message. Both types of presenters pride themselves on instructing their audiences and ultimately equipping them with the tools that they will need in order to be successful in their endeavors. Also, both a keynote speaker and a motivational speaker both look to engage with their audience on different levels to help them be successful. Both look to ultimately educate and persuade their listeners. In addition, usually incorporate humor, storytelling, and real life experiences that in which either him or herself have encountered or people that they have known to have encountered such life experiences. Regardless if one is looking to hire a keynote speaker or a motivational speaker; both speakers will possess strength, empathy, authenticity, respect, and skill to help solve the issues that a company or organization is having.


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