Doug Dvorak's Blog


Successful Organizations Start with Positive Attitudes

Successful organizations have one thing in common, positive attitudes! They have employees that are enthusiastic and love helping their customers and presenting their solutions. Let’s take a sales professional for example.

The most valuable thing that a sales professional can have is a positive attitude. Those with positive winning attitudes perform much better than those who have losing attitudes. Having confidence and a great sales strategy is a great start, but it is not enough to be highly successful. If a sales rep presents their products with a bad attitude it fills the room with an uncanny vibe, this results in a less impactful presentation. So you will lose that sale and any additional business that would come with it, including upselling and referrals. You will never get very far with this approach.


Positive Attitudes Convert to Positive Energy for High Sales

A positive attitude converts into positive energy. It has an impact on everyone you interact with. Sales reps should look at their sales pitch positively. They are presenting to the prospect to sell their product. Highly positive energy gives people an extra edge to convince the customer to buy their products.


Every sales professional wants to have the ability to motivate their customers to buy, and it has been proven that reps that are energized will get more sales than those who are not. Sales managers need to find creative ways to keep their team members enthusiastic and energized consistently. Every time a sales representative pitches their product to prospective customers they must mentally psych themselves up for it. Sales will improve if you can find a way to tap into the good energy you have when participating in your favorite activity. The Sales Coaching Institute is an international sales coaching and sales training firm that states that one of six traits of an outstanding sales representative is a positive attitude.


How a Positive Attitude Can Help Sales Performance

Sales representatives who have positive attitudes find it easier to overcome objections as they arise. They can highlight the benefits of how their product can help the customer in a way that gets the customer excited. Those with positive attitudes will be able to problem solve, make quick decisions, and be confident in their sales endeavors. Customers pick up on the positive vibes that are generated by positive people, and this gives the customer confidence which develops into trust. Every customer must have trust in the product, service, company and this starts with trusting the sales representative. Customers must have a sense of trust, or they simply won’t buy your products.


It is imperative to ensure that your sales staff members have winning attitudes that will bring success to your organization.


Read More On How To Develop Positive Attitudes to Drive Success:



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